What is what does reo in reo speedwagon stand for?

The letters "REO" in REO Speedwagon stand for "Ransom Eli Olds," who was a pioneering automobile manufacturer and the founder of the Oldsmobile brand. The band members took inspiration from his name as they started their musical journey in the 1960s, and their band evolved from playing mostly cover songs to writing and performing their own music. Today, REO Speedwagon is known for their classic rock hits such as "Keep on Loving You" and "Can't Fight This Feeling."